EAG Laboratories

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Marketing Director

at EAG Laboratories

Posted: 8/6/2019
Job Reference #: 16991
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Job Description

Marketing Director

EAG Laboratories, a Eurofins company, is a global scientific services company with clients across a vast array of technology-related industries. Through multi-disciplinary expertise in the materials and engineering sciences, EAG helps companies innovate and improve products.  

 
EAG is looking for a tech savvy Marketing leader to help create and drive the marketing strategy in the high tech industry with collaboration with our materials science, engineering and sales teams. Ideal candidate would be expected to have a strong background in consumer electronics, semiconductors, or energy storage & batteries. 
 
EAG Laboratories has a world class reputation for what we do and conveying our expertise and reputation into new markets is a key goal for this role. In this position, you will be responsible for planning, development, implementation and measurement of all marketing strategies, promotional activities and marketing communications globally for external customers. As well as, manage a marketing team of 4 in support of achieving revenue goals. This role may be located either in Silicon Valley, California, San Diego, CA or St. Louis, MO area.

 

Employee Responsibilities: 

  • Own and lead complete span of digital marketing activities including SEO, content, social media email as well as develop marketing automation.
  • Collaborate with account executives, sales specialists and operational leaders to develop effective go-to-market strategies.
  • Research and analyze target markets to support short-term and long-term business planning, including global opportunities. Assess new market segments and geographies.
  • Drive brand differentiation and awareness through well-supported value propositions and a clear brand voice across all marketing communications.
  • Develop and direct execution of regional, industry, technique and account-based marketing plans to support defined business objectives.
  • Bring voice of customer understanding to organization and industry intelligence.
  • Develop and oversee administration of company CRM system to promote high user adoption, sales funnel accuracy and reliable reporting. 
  • Lead activities of the marketing department, including planning, budgeting, hiring, training and managing department personnel and resources. Manage annual marketing spend and maintain cost.

The Ideal Candidate Possesses:

Education and Experience (Any equivalent combination of Knowledge, Skills, Abilities, Education and Experience):
  • BA/BS degree in a related technical field is a must, MBA preferred.
  • 10+ years’ experience in marketing.
  • 4+ years’ management experience.
  • Familiarity with one or more customer segments is a must.
  • Experience in service industry preferred.
  • Exposure to analytical testing in surface analysis, composition and contamination measurement, trace elemental analysis and/or advanced microscopy preferred.
Job Knowledge, Skills, and Ability:
  • Excellent written and verbal communication skills.
  • Well-developed understanding of business process and process improvement.
  • Able to work individually and as part of a team.
  • Excellent leadership and relationship-building skills.
  • Computer literate, high level of accuracy and detail oriented.
  • Must be able to handle multiple functions at the same time and maintain good organizational skills.

 What we offer:

  • Excellent full time benefits including comprehensive medical coverage, dental, and vision options
  • Life and disability insurance
  • 401(k) with company match
  • Paid vacation and holidays

 

To learn more about EAG Laboratories, a Eurofins company, please explore our website www.eurofinsus.com.

Eurofins is a M/F, Disabled, and Veteran Equal Employment Opportunity and Affirmative Action employer.